Logo Design
Self-Initiated Brief
Overview
Disrupt helps fashion designers push the boundaries of their crafts. The Atelier offers 3d modeling and 3d printing in order to create sustainable fashion, either with innovative textiles, democratizing new textile processes and access to green manufacturers.
The challenge was to create a mark that expresses the company's commitment to innovation but is reliable and grounded. The typography used Din condensed to anchors the industrial and technical side of the company. The modified mark highlights the word “up" to highlight its mission to elevate sustainable fashion technologies.
